WE HEAR IT ALL THE TIME...
"Our company is changing; we'll need a new logo."
It’s easy to understand why this line of thinking exists. Unfortunately, it completely misses the larger and (honestly) the more valuable picture. Your logo will never accurately express the true power of your company, regardless of how well it’s designed - that’s not their job.
We've worked with many business owners, we know that most business owners give little thought to their brand or brand strategy when they first start their business; branding is not their priority - we understand it (it's ours)! Many hire a graphic designer to create a logo, plus maybe some business cards and stationery, and call it a day.
THE IMPORTANCE OF YOUR BRAND STRATEGY
The face is the visual representation and identity of a brand. This reflects the brand's character and evokes emotions in customers and clients. We'll aid with the logo, colors, typography, photos, illustrations, iconography, and data visualization. It's important, as the aspect of a brand that people will and remember most often that you stand out from the competition. When we're able to harness the psychology of branding, we can connect with our audiences on a personal level!
A Verbal Connection
The voice of a brand is related to how everyone associated with your company speaks about your brand and products. Including yourself, employees, consultants, clients, and potential customers. This includes a brand's essence and messaging. We'll work on the voice, tone, personality, tagline, value proposition, and messaging pillars. The voice of a brand is a connection to your customers. They'll understand better who you are, what you value, what you believe in, and most importantly, how you can help them.
The Brand's Core
A brand's heart is the core of the brand, it's why you exist, what you do, and how you do it. We'll help you explore your brand's core principles which can influence everything from the way you speak to your customers to the way you design your website. We'll learn more about your purpose, vision, principles, mission, and values. Branding is a powerful tool and we'll harness the psychology of brand loyalty to allow for consistent branding success.
Digital Marketing Course
Have you been trying to figure out how to post ads on Instagram, Facebook, Hulu, or Youtube?
Our course not only explains how to set up the ads and watch the data but the background in understanding the basics of marketing (funnels, marketing strategy, analytics, and the 7 Ps of marketing).
A strong brand is so much more than a logo. It should underline every element of your marketing strategy – this is your brand's heart, face, and voice.
If your marketing isn’t giving you the results you need, it may not be the marketing itself. Homes need a strong foundation; branding needs a foundation to provide your business with quality clients.
So if your brand is needing a lift, let's collaborate!
Yes, It Really Works
SOLIDIFIED HIS NEW BUSINESS
"I came into this knowing I wanted to keep a similar aspect from my old logo and carry it into my new one and gave full artistic freedom for the rest (and I'm so happy I did)!"
About a month ago, I was toying with the idea of having Stryv create a new logo for my woodworking business. Well, I finally went through with it the other day and I couldn't be happier!...
I was greeted with a warm welcome and was pleasantly surprised to be presented with multiple logos in different variations! After taking some time to decide on which logo I was going to go with, I couldn't be happier! I couldn't recommend Stryv Brands enough, and can't wait to utilize their other services! 110% I would recommend their services to anyone!
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Don't people have better things to do with their time?
We'll share tips and tricks and special applauses over the last month, maybe spotlight some services (we are a business after all). BUT all in a quick, under 5-minute, read.